In the Corporative Pages category, the jury placed INA’s web page among the top 10. Many web pages of different big companies show improvements in content quality and availability of information, but the jury of experts specifically pointed out the modern design and variety of the clearly presented information on INA’s web page.
For the first time in the eight-year history of the Vidi Web Top 100 contest, national Internet awards in the best Croatian Web Promotion category were also awarded this year. Also among the top 10 in this category was INA’s Road Trip Planner, by means of which you can plan the best possible route to your desired destination, and where, when and how much fuel you will have to pour in the tank of your car.
When choosing the best Croatian web promotion sites, the intention of the jury was to concentrate on the most complete Internet campaign possible, that is, to analyse the format and the place of the banner, as well as creativity in its preparation. As proof of the successful results of a good campaign, they took into account the number of visits and registered impressions.
Internet users recognised that INA’s new web page, re-designed in June this year, keeps up with new trends in content and technology, which results in the growth of visits on a daily basis.